Monday, December 1, 2014

Northstar California's New GM

Northstar California's New General Manager
Beth Howard 

Northstar California is now up and running for the 2014/2015 season and  Mother Nature is starting to snow it’s winter white color.  This year, as Bill Rock steps out of his role as Senior Vice President and Chief Operating Officer for Vail Resort’s three resorts in Lake Tahoe and moves onto Vail Resort’s new addition, Park City Mountain Resort and Canyons in Park City, Utah, we have a new face to turn to here at Northstar, Beth Howard.  Howard is now entering into her 30th year with Vial Resorts.  Her journey all started back in 1985 as a college intern at Beaver Creek chopping vegetables.  Many shifts, changes, positions and experiences have lead her to Northstar where she will be overseeing everything from mountain operations to village activities. 

Howard’s main focus for this year is to elevate guests experience.  This is everything from parking, off hill activities, grooming, lifts, food, lodging, service and everything that contributes the guests day at the resort.   

Building on the fun tradition of s’mores time every day at 3:30pm in the village where hot complementary s’mores are passed around , this year Northstar wis going to start an on mountain tradition called Toast.  Every day at 2pm (starting December 19) a commemorative toast of bubbly will be held on the East Ridge around a fire pit surrounded by adirondack chairs and warm blankets.  A little something so write home about.  

With Northstar California rated #8 this year by Ski Magazine for service and #24 overall in the West, Howard sees the advantage of building upon the solid foundation Northsar has built thus far as they are known for the elevated service and luxury lifestyle.

Pray for snow and we look forward to seeing you here this season to experience for yourself some of the new and exciting traditions that are starting here at Northstar California.  

For the full interview from the Sierra Sun with Beth Howard click here.

Katie Tyler

BRE 01442453
c 530 277 1012 

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